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The college wants genetic counselors to work with doctors when ordering genetic tests, but not all medical geneticists agree the stance is good for patients.

Adaptive Cofounder and Chief Scientific Officer Harlan Robins compared the launch of the test to the unveiling of the Tesla Roadster electric sports car.

The company is also continuing to expand its digital technology offering to help clinicians track their patients' health more easily.

The products combine next-generation sequencing and analysis with the company's NGSengine software to provide high-resolution HLA genotyping information.